KURSUS
Product Management
Gain a solid foundation in product management from strategy to execution and maintenance. Empower your organization and your career by mastering hands-on, actionable tools and techniques for Product Management.
4,0
/
5
Kursusdetaljer
København, København V
Flere datoer
Varighed: 3 dage
15.000,00 - 16.500,00 kr.
Priser er ekskl. moms
Engelsk
The Product Management challenge: Why Product Management matters
In today’s fast-paced and unpredictable business and technology environments, companies face immense challenges in maintaining a competitive edge.
Many businesses struggle to:
- Align cross-functional teams to deliver innovative products
- Manage product portfolios effectively in the face of uncertainty
- Navigate the complexities of digital transformation and evolving user needs
For product managers, the challenge is even greater. They must balance competing business and technical priorities, resolve conflicting needs, and leverage the right tools to craft and execute a clear product strategy.
This course is specifically designed to address these challenges head-on, providing actionalable frameworks and practical techniques to thrive in your role as product manager.
Bridging the gap between business and technology
This immersive Product Management course provides a comprehensive approach to Product Management, combining theory with practical, hands-on learning to help you bridge the gap between technical expertise and business acumen.
You will acquire tools and skills to manage product portfolios successfully. This includes creating product strategies, eliciting and analysing user needs, developing actionable roadmaps, fostering collaboration across teams and departments, and preparing scenarios for uncertain futures.
The course is for professionals working in product management
- This course is designed for:
Product Managers and Product Owners seeking advanced tools and strategies. - Business Developers managing digital or physical products.
- Professionals involved in product portfolio management, strategy development, and cross-functional collaboration.
Your key takeaways:
After completing the course, you will be able to:
- Develop structured product visions and strategies with tools like the Product Strategy Canvas.
- Map and manage your product systematically throughout their lifecycle
- Elicit and analyze user needs through interviews and feedback collection
- Create roadmaps that integrate technology and modular development principles
- Develop future scenarios and use backcasting to plan for uncertainty
- Enhance and facilitate collaboration between subject matter experts from technical and business teams
- Develop a comprehensive business understanding relevant to product management
Additional benefits
- Access to the AmperApp: A digital resource with over 50 tools and techniques for product managers.
- Case-based learning: Hands-on application of every tool and technique introduced through realistic scenarios.
Benefits for your organization
By participating in this course, your organization will:
- Enhance its capacity to deliver innovative and customer-centric products.
- Strengthen cross-departmental collaboration and strategic alignment.
- Improve decision-making with robust product lifecycle and portfolio management practices.
- Increase agility and adaptability to market and technological changes.
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